Marketing Mix Modeling Solutions Provider

Consultancy

Leverage a wide range of Marketing Mix Modeling Consultancy services
Learn More →

Managed Services

Discover a modern approach to running Marketing Mix Modeling Projects
Learn More →

Training

Develop your Marketing Mix Modeling Knowledge
Learn More →

MassTer

End-to-end Marketing Mix Modeling Software
Learn More →

MassFeeds

Data Preparation Software
Learn More →

Insight

Data Optimization Software
Learn More →

Try our Solutions now!

MASS Analytics offers the best-in-class Marketing Mix Modeling Solutions.

Careers

Start Your Journey Today and Join our team!
Learn More →

About MASS Analytics

Where Marketing Meets Measurement
Learn More →

Contact Us

Get Your Questions Answered
Learn More →

Information Security Policy Statement

We Comply with the highest Information Security Standards
Learn More →

#1 Best Place to Work

At MASS Analytics, we place a high value on an atmosphere that encourages innovation and teamwork

Blogs

Discover the ins and outs of MMM

Use Cases

Explore real-life projects

White Papers

Get an in-depth look into MMM

Events & Webinars

Watch a recap of our events

FAQs

Find answers to your MMM questions

Marketing Mix Modeling Guide

Empower yourself with the knowledge and tools to run successful Marketing Mix Modeling projects.

Retail

Marketing Mix Modeling for Multi-regional Retailers
Learn More →

CPG

Marketing Mix Modeling for CPG Companies
Learn More →

E-commerce

Marketing Mix Modeling for E-commerce
Learn More →

Finance

Marketing Mix Modeling for Financial Institutions
Learn More →

Training on Marketing Mix Modeling, Optimization and Forecasting

We are glad to announce that MASS Analytics will be visiting Cass Business School, London, and delivering a one-day training on Marketing Mix Modeling and the use of our own software MassTer.

MassTer is an intuitive Marketing Mix Modeling Software that allows you to measure the impact of each marketing spend on your business performance and optimize future returns.

This training is organized by our partner Timberlake. Timberlake is a global brand with over thirty years of experience and expertise as a supplier of statistical, econometric, and forecasting software packages; the delivery of quality training courses; and a consultancy service provider.

This training is organized by our partner Timberlake. Timberlake is a global brand with over thirty years of experience and expertise as a supplier of statistical, econometric, and forecasting software packages; the delivery of quality training courses; and a consultancy service provider. We provide a total solution to our diverse range of clients across the fields of statistics, econometrics, forecasting, quantitative and qualitative research, epidemiology, finance, political and social sciences as well as data visualization.

The training will be delivered by our Managing Director: Dr. Ramla Jarrar: Dr. Ramla Jarrar holds a Ph.D. in Quantitative Methods from HEC – Montreal – Canada. She has over 12 years of experience in marketing mix modeling, budget optimization, and marketing strategy consultancy, with a diversified portfolio of international clients (LLoyds TSB, Morrisons, Orange, Ferrero, Kellogg’s, Danone, Chanel, Bauer, Nivea…) across a wide range of industries. Her experience in market research spanned for 5 years in Canada, handling big accounts like L’Oreal, Bombardier, etc. Ramla was previously a senior lecturer in Marketing & Quantitative Methods at the University of Greenwich-UK.

MASS Analytics has developed “MassTer” a modern, advanced, and yet easy-to-use Marketing Mix Modeling and ROI software. In addition, Mass Analytics offers training on Marketing Mix Modeling to help its customers be proficient in Marketing Analytics and be able to run their own MMM projects internally. For info requests, please do not hesitate to contact us.