Who We Are

We specialize in Marketing Mix Modeling (MMM) and Media Effectiveness Measurement. We offer our clients a  comprehensive MMM software suite supported by a wide range of managed services solutions to help you identify sales drivers, measure MROI and optimize Marketing budgets.

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Canada

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Norway

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Poland

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Australia

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Our Products

+20% Marketing Return On Investment

MassTer:

Data Modeling

The one-stop Marketing Mix Modeling software that caters for all your modeling needs.

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MassFeeds:

Data Preparation

A specialist data preparation software automating the processing of data.

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MassTer Insight:

Marketing Optimization

An optimization tool to allocate budget efficiently across channels, products, etc.

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Our Services

-50% Project Turnaround

MMM Managed Services

We run your MMM projects end-to-end, leveraging our software and tools.
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Consultancy

We offer you a wide spectrum of support to assist you in performing your MMM project.
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MMM Training

Our knowledge transfer program allows you to know all the ins and outs of modeling.
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Our Clients’ Reviews

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