Market Mix Modeling

Marketing Measurement

Our Story

At MASS Analytics we believe that Marketing Measurement should be accessible to all brands and agencies regardless of their size. Understanding how to attribute sales to the right marketing investment will enable marketing to become more efficient, success to be recognized and businesses to thrive. Our vision is to democratize Marketing Mix Modeling through equipping our clients and partners with advanced technology to enable them to deliver deeper analytics in shorter turnaround, helping them turn  Marketing Mix Modeling projects  into an efficient and cost-effective process.