Cut your project delivery time by half with our Marketing Mix Modeling Software Suite and achieve higher efficiency from your analytical team.
As demand for Marketing Mix Modeling services increases around the world, agencies are asked to satisfy more sophisticated requests and quicker project turnaround to help clients adapt swiftly to market changes.
Our Marketing Mix Modeling Software suite allows agencies to offer their clients the needed results granularity within tight deadlines while running profitable projects. Model refreshes are made easier thanks to our agile approach allowing frequent project updates while ensuring efficiency throughout.
Specialist MMM Software Suite
MassFeeds: Data Preparation
A specialist data preparation software automating the processing of data.
MassTer: Data Modeling
The one-stop Marketing Mix Modeling software that caters for all your modeling needs.
MassTer Insight: Marketing Optimization
An optimization tool to allocate budget efficiently across channels, products, etc.